{"product_id":"built-to-last-successful-habits-of-visionary-companies","title":"Built To Last: Successful Habits of Visionary Companies","description":"\u003cp\u003e'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary \u003ci\u003ecompanies\u003c\/i\u003e.'\u003cbr\u003e\r\n\u003cbr\u003e\r\nDrawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day - as start-ups, as midsize companies and as large corporations. Throughout, the authors asked: \u003ci\u003e'What makes the truly exceptional companies different from other companies?'\u003c\/i\u003e\u003cbr\u003e\r\n\u003cbr\u003e\r\nFilled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, \u003ci\u003eBuilt to Last\u003c\/i\u003e provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.\u003c\/p\u003e\r\n","brand":"Wordsworth Books","offers":[{"title":"Default Title","offer_id":47404562448562,"sku":"1844135845","price":690.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0562\/9191\/8002\/files\/146120_32537_63eef1a13e8889.69775870_9781844135844.jpg?v=1778163481","url":"https:\/\/www.wordsworth.co.za\/products\/built-to-last-successful-habits-of-visionary-companies","provider":"Wordsworth Books","version":"1.0","type":"link"}