{"product_id":"the-greatest-what-sport-teaches-us-about-achieving-success","title":"The Greatest: What Sport Teaches Us About Achieving Success","description":"\u003cp\u003e\u003cb\u003eWhat can Roger Federer teach us about the secret of longevity? \u003cbr\u003eWhat do the All Blacks have in common with improvised jazz musicians? \u003cbr\u003eWhat can cognitive neuroscientists tell us about what happens to the brains of sportspeople when they perform?\u003cbr\u003eAnd why did Johan Cruyff believe that beauty was more important than winning? \u003cbr\u003e\u003cbr\u003e\u003c\/b\u003eMatthew Syed, the 'Sports Journalist of the Year 2016', answers these questions and more in a fascinating, wide-ranging and provocative book about the mental game of sport. \u003cbr\u003e\u003cbr\u003eHow do we become the best that we can be, as individuals, teams and as organisations? Sport, with its innate sense of drama, its competitive edge, its psychological pressures, its sense of morality and its illusive quest for perfection, provides the answers.\u003c\/p\u003e","brand":"Wordsworth Books","offers":[{"title":"Default Title","offer_id":40304418685106,"sku":"1473653665","price":250.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0562\/9191\/8002\/products\/97282_611eda0765aad8.55865991_9781473653665_fbcf429a-96fa-4045-8e0f-bcb035844070.jpg?v=1659253521","url":"https:\/\/www.wordsworth.co.za\/products\/the-greatest-what-sport-teaches-us-about-achieving-success","provider":"Wordsworth Books","version":"1.0","type":"link"}