How the three independent asset managers Coronation, Allan Gray and Investec (later Ninety One) , dubbed the CIA, came to dominate and continue to dominate the South African asset management industry, particularly the pension fund market. There are plenty of colourful big ego personalities such as Hendrik du Toit at Ninety One, Leon Campher at Coronation and the late Allan Gray plus kingmakers reshaping thr industry such as Patrice Motsepe.